Get certified in Sales Enablement for free in HubSpot Academy: https://bit.ly/2Wbohpo The Sales Enablement Certification will teach you how to develop a marketing-driven sales enablement strategy. This course was designed with marketing managers in mind, but other marketers, as well as sales leaders, can benefit from learning the principles involved in this approach to sales
Month: February 2020
Try it, google “SEO” and you’ll see that NeilPatel.com is ranked on Google’s first page. How’d I do it? Watch this video: ►►Subscribe here to learn more of my secret SEO tips: https://goo.gl/ScRTwc Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog I’m going to let you in on a little secret, but
Valimail has announced the general availability of its DMARC monitoring solution to domain owners — for free. Valimail DMARC Monitor is a cloud-based tool that provides visibility into email sending activities from the domain, allowing domain owners (brands) to monitor for unusual activity — and protecting brands’ IP reputations as inbox providers indicate to recipients
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Facebook offers best practices for designing Messenger Experiences In a few weeks, Facebook will be
Facebook quietly updated its terms of service for its Advanced Mobile App Measurement program in January to bar mobile app advertisers from using device-level data for any purpose other than measuring campaign performance on an “aggregate and anonymous basis.” The change took effect on January 22. With the change, Facebook mobile app advertisers can no
How many keywords do you think you can put on a single page? The answer is hundreds if not thousands. Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ But you are not going to be writing or creating pages based on
Vimeo has moved its Vimeo Create marketing platform out of beta to offer SMB marketers a full suite of video marketing tools. The platform includes video creation tools, “smart” editing features, unlimited stock video and photo content and the ability to automatically tailor videos for individual social platforms (“creating videos in every format and ratio”).
Planning your paid social campaigns well ahead of your peak periods — whether seasonal, holiday or promotional — help ensure you hit your goals. Michelle Stinson Ross, marketing operations director at Apogee Results, offered tips on how advertisers can get the most out of seasonal social ads at SMX West in San Jose last week.
Audiences are trending towards interactivity, personalization, and abstract design. Keep this in mind when branding your business. February 21, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. The 2010s were defined by tech-based startups, think Uber and Airbnb, that shook up major industries like transportation and hospitality. While their products were
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Facebook looks to improve speech technology and Twitter’s latest effort to fight misinformation Facebook’s “Pronunciations”
The video creation platform InVideo has released a video editing tool that uses artificial intelligence to automate the video creation process. InVideo’s “Intelligent Video Assistant” comes with real-time design suggestions on font choices, animations and color palates, and an auto-correct assistant feature to avoid technical design mistakes. “Our Grammarly-like editor means no more time wasted
Domino’s has been around for a long time. But over the last few years, they’ve taken huge steps in using technology to make their company more accessible – to the point where their senior leadership often refers to Domino’s as a tech company rather than just a pizza company. What do you think?
E-commerce category pages represent a larger opportunity for ranking and driving organic search traffic than product detail pages, according to research unveiled at SMX West 2020 on Thursday. Across nearly 30 top U.S., e-commerce sites ranking for more than 25 billion keywords, category pages outperformed product detail pages, driving more keyword rankings and estimated traffic,
SAN JOSE – With more advertisers and bigger budgets crowding onto Facebook and Instagram, acquisition costs are climbing. Advertisers can make their social ad dollars go further by re-thinking campaign fundamentals. “You need to make sure you’re scaling your available inventory for click-through rates, mirroring your audience, and being dynamic,” 3Q Digital’s Senior Strategy Development manager
Ad targeting works best when a marketer’s message is delivered to the right person at the right time on the right screen. With CTV, determining those factors can be surprisingly difficult. Media buyers may not know which home they’re reaching, let alone who is watching at any given moment. That’s in part because consumers receive
Twitter has acquired Chroma Labs, the company behind the Chroma Stories app — a short-form video and photo creation tool that offers Stories templates and filters for creating Stories on various social sites. Twitter confirmed the Chroma Labs team will join Twitter’s product, design, and engineering teams. “Their expertise in creative tools that help people
The dust has settled on another holiday shopping season, and now it’s time to evaluate and analyze what went right for advertisers. As usual, brands and agencies turned to the tried and true ad channels — paid search, display, social, native, the list goes on — to (hopefully) drive as many shoppers to convert as
Brian Halligan, co-founder and CEO of HubSpot, shares his vision of why he founded HubSpot, what inbound marketing means and how companies can get found in search engines, the blogosphere, social media and convert more prospects to leads and customers using landing pages, lead intelligence and marketing analytics. http://www.hubspot.com
Marketing doesn’t work overnight. It takes lots of time and hard work. Too many businesses are looking for a quick fix when it comes to marketing but that doesn’t exist. There is no replacement for consistent effort and hard work! Marketing is about building a relationship and adding value and over time that builds trust
In this video I’m going to teach you how you can become an SEO expert. Do want to learn how to be an SEO expert like me, Neil Patel? SEO isn’t hard to learn, it just takes practice and passion. Today I’ll share with you my 8 steps to becoming an SEO expert in 2019.
What types of services, tactics, and tools should you look for when choosing an internet marketing company for your small business? What does an internet marketing company do? Watch this video interview with marketing consultants from Marketing 360® to get answers, then explore our fully integrated marketing solution with free demo and website mock-up: https://www.marketing360.com/
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. YouTube tests a donate feature for creators, WhatsApp hits a milestone YouTube mirrors Twitch with
Download our free Customer Service Training Manual Template: https://bit.ly/2ZhtMXU 1. Ability to Take Criticism When it comes to customer support, you’re often going to be speaking with people who aren’t too happy. It’s important to not let any of their comments get to you. 2. Empathy Caring about customers and their experiences should always be
Obviously, you work hard to make your website climb to the top of the search engine rankings. But not many entrepreneurs and marketers know that optimization techniques are useful beyond Google, Bing and other search engines. SEO is also applicable to social media platforms, where it can aid in promoting an account, gaining new followers,
Backlinks, content, people who have both of them do well when it comes to SEO. Websites who don’t have either of them tend not to do well. But does that mean SEO is helpless if you have a tiny website with no backlinks? Today I’m going to share with you how you can do SEO
Today I’m going to share with you 7 content creation hacks to grow your business faster. You’re on Facebook, you’re on Twitter, Instagram and LinkedIn. But are you even generating sales from these social networks? I bet you’re not. As a beginner, all of this is overwhelming and complicated. So how do you start? In
Carlos Gil shares his thoughts on why almost everything we see on social media is an illusion. February 9, 2020 1 min read Opinions expressed by Entrepreneur contributors are their own. Carlos Gil, CEO and founder of Gil Media Co., talks about his career journey, including dropping out of school and selling shoes, before realizing
Quora on Wednesday announced two new features in its ad platform designed to help advertisers measure and attribute conversions: Advanced Match and Conversions Windows. Advanced match. This new tool allows advertisers to modify the Quora Pixel code to match secure, hashed emails with more website conversions from Quora Ads. The major benefit is that advertisers will
You got this opportunity for this amazing digital marketing job, but you’re nervous, you’re stressed out. What questions are they going to ask you? What should you prepare? What happens if something goes wrong and you don’t have the right answer? Will you lose the job? Will you get it? Today I’m going to teach
We all love social media, but proper management of your social channels can get overwhelming at times. Check out these 6 quick tips to take your social media management to the next level! Tip #1 – Social Media presence is a huge part of social proof. People want proof that they should do business with