Month: November 2019

Blogging is a valuable part of a business engine. In fact the HubSpot blog gets +4.5 million views a MONTH. Learn how to create optimized blog posts so you can drive site traffic: http://bit.ly/2N58fwf *** When people first started blogging, they wrote personal accounts sharing their lives or their travels. And while people still do
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Enterprise email and marketing automation provider iPost has announced a new integration with Adobe’s Magento commerce cloud. The integration will pass customer data stored in Magento to the iPost platform to help marketers create and deliver personalized messages and cross-channel campaigns. Transactional emails from Magento can also now be sent through the iPost platform. The
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Twitter is giving brands and users more control over their social narratives with the ability to hide Tweet replies. The feature is rolling out globally after months of testing in some countries, including Canada and the U.S. Twitter made the announcement via a blog post on Thursday. “Currently, repliers can shift the topic or tone
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Enroll in HubSpot Academy for more free online courses: https://bit.ly/2MVEri2 In HubSpot, there are objects that help you organize your data. The three key objects that are part of your sales process are: 1. Contacts 2. Companies 3. Deals In this lesson, you’ll understand how the HubSpot CRM is designed to help implement your sales
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Let’s be blunt. Implementing an advanced marketing measurement and predictive analytics programme that creates a holistic, unified view of marketing impact across all online and offline channels and silos can be difficult. Really difficult. Marketers have long sought a ‘single source of truth’ that reveals what is working, including how, why, what efforts deserve credit
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This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. LinkedIn cracks down on bad accounts and spam. Last week, LinkedIn released its latest Transparency
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80% of land is owned by roughly 20% of people. 80% of sales deals are closed by 20% of reps. 80% of what you wear is 20% of your wardrobe. Coincidence? Nope – it’s a surprisingly common pattern that appears frequently in nature and in society. So what the heck is the 80/20 rule and
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Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ Anytime you do a Google search, what do you see? Well, of course you see a listings page, but you also see a title and description of each website. The title and description
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This video is part of a free HubSpot Academy course on YouTube Marketing. Learn more: https://bit.ly/2GDM8Ia What is the YouTube algorithm and how can you take advantage of it? The goals of YouTube’s search and discovery system are twofold: 1. Help viewers find the videos they want to watch 2. Maximize long-term viewer engagement and
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Location intelligence provider GroundTruth announced that its self-service advertising platform will offer an automated visit-optimization capability. That means bidding is optimized for campaigns and creatives that drive physical store visits. It will become available in January 2020. Range of location-related targeting options. The company’s self-service Ads Manager offers a range of location-based targeting options including audience
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As we’ve been exploring the Periodic Table of Email Optimization and Deliverability in recent weeks, we’ve looked at Permission, Trust, Infrastructure and Audience. This time, we will go into another critical set of elements — those involving Content. First and foremost, in this age of smartphones and tablets, it’s critical that your emails are designed
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For more on the fundamentals of digital marketing, check out this free guide: http://bit.ly/2kuJKeR Marketing has always been about connecting with your audience in the right place at the right time. Today, that means you need to meet them where they’re already spending time: on the internet. Enter digital marketing. In this video, you’ll what
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You’re watching a lesson from HubSpot Academy. Finish the free lesson here: https://bit.ly/2X0pkJ2 Once you’ve decided there’s a need to implement a knowledge base, where do you start? How do you decide and prioritize what to write about? For those of you who don’t identify as good writers, how do you even write the article?
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First-party data is your most important advantage in today’s highly regulated marketing environment. And customer conversations have become your ultimate first-party data source. In fact, for marketers who work in industries that rely on phone calls to close sales, they’ve become a holy grail. But extracting value from first party data hasn’t been easy —
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HubSpot CRM is everything you need to organize, track, and nurture your leads and customers. And, it’s 100% free, forever. Get free CRM here: https://bit.ly/2NET2jU Take your business to the next level. Learn what the HubSpot CRM can do for your business: http://bit.ly/2IooPAA Not all customer relationship management systems are built equally. The HubSpot CRM
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Who says you have to build links to increase your rankings? Learn how to increase your search rankings WITHOUT link building. Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ Google has over 200 factors that they use to determine a website’s
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This video is part of a free HubSpot Academy course on YouTube Marketing. Learn more: https://bit.ly/2GDM8Ia You have your YouTube channel set up and ready to go, but how can you make sure your channel and your videos are going to be successful? Here are some tips to optimize your YouTube profile and the videos
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