Content Planning: Building a Long-term Vision for Awesome Content

Videos
With so much content on search engines, it’s critical that your content is REALLY good. Ready to level-up your business? Take the free Content Marketing Certification course: http://bit.ly/2thp9uM

A long-term plan will help you identify and organize all the future initiatives and campaigns where content will need to be created. Developing your plan will help you create content more easily and on a consistent basis. In this lesson, you’ll learn how to create realistic goals for your audience (also known as buyer personas), perform an audit to identify content needs and gaps to build a helpful, relevant journey for your personas, as well as create your content compass by mapping out your content creation roadmap.

Products You May Like

Articles You May Like

People Are Making Tons of Money With Airbnb Who Don’t Even Own Property. Here’s How.
Tips and Strategies for Navigating Cultural Differences in International Business
Apple Moves to Sever Ties With Goldman Sachs — Here’s What That Means for Apple Card and Savings Holders
Selling Song Catalogs Is a Billion-Dollar Business Now. But One Pending Sale — Called the ‘Ultimate Partnership Betrayal’ — Is Tearing an Iconic 1970s Pop Duo Apart.
The Once-‘Thinnest State’ in the U.S. Is Taking a Bold Stance on ‘Fatphobia’ in Housing and the Workplace

Leave a Reply

Your email address will not be published. Required fields are marked *